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GMAT Critical Reasoning (CR) | Re: An eyeglass manufacturer tried to boost sales for the summer

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B is a strengthener.
The ads will have affected final consumers buying from the resellers. Thus the stores sold well and will likely go for the blessed discount come fall.

B did not offer alternative cause as someone suggested.
Even if it did?
That's not what you are asked here.
But it didn't.

E said that the stores may not buy come fall cos they still got too many to sell.
The company's profit depends on the stores buying from them.

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