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Critical Reasoning (CR) | Re: In an attempt to increase store traffic and profits, a department

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Understanding the argument - ­
In an attempt to increase store traffic and profits, a department store conducted a survey of shoppers to determine what factors most influence their decisions on where to shop. - Background info. 
Shoppers were asked to rank six factors: product selection, aisle width, customer service, pricing, fitting rooms, and return policy. - Survey details. 
Nearly 70 percent of the shoppers ranked fitting rooms as the number one issue. - Fact.
Therefore, the store doubled its number of fitting rooms by dividing each of its existing fitting rooms in half. - Steps taken by the store. But what's unclear is whether the number of fitting rooms was an issue, the small size an issue, or they don't give the required privacy or anything else. The store assumed that number was an issue and took a well-intended misguided response. 
Within a month of remodeling, store traffic and profits decreased significantly. - unintended result of the action taken. 

The information
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Statistics : Posted by Raman109 • on 03 Apr 2024, 22:14 • Replies 4 • Views 499



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