Contropositive wrote:
Although it is clear that except (A) none of the otpions come close to the argument, but say
1. People who are gonna buy the book anyway = 100
2. People getting dissuaded by magazine = 100
3. People who are gonna buy after reading the mag =1
4. Total sale =101
If above is true why does A say: The number of people for whom seeing an excerpt of a book in a magazine provides an adequate substitute for reading the whole book is smallerthan the number for whom the excerpt stimulates a desire to read thebook?
HiContropositive,
1. Let's say that 200 magazine readers have preordered or plan to buy the book. This is before the excerpt is published, so 200 is thebaseline.
2. Once the excerpt is published,X readers (of the 200) cancel their preorders or decide not to buy the book (the excerpt is an adequate substitute for the book).Y readers decide to buy the book (the excerpt stimulates a desire to read the book).
Since the marketing strategy leads to "a sure increase in sales",
...
Statistics : Posted by AjiteshArun • on 23 Mar 2009, 06:35 • Replies 40 • Views 44648
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