three things that established companies do -
1. Concentrate on defending what they have.
2. Not innovative
3. Underestimate the effects of others' innovations.
the correct answer must parallel the reasoning above-
Option A - Incorrect.
Innovation need not necessarily be coming up with a ground-breaking product. It can also be through innovative marketing and positioning the product.
Hence, this does not agree with point #2.
Option B - Incorrect.
No comparison between the company's products
...
1. Concentrate on defending what they have.
2. Not innovative
3. Underestimate the effects of others' innovations.
the correct answer must parallel the reasoning above-
Option A - Incorrect.
Innovation need not necessarily be coming up with a ground-breaking product. It can also be through innovative marketing and positioning the product.
Hence, this does not agree with point #2.
Option B - Incorrect.
No comparison between the company's products
...
