One clear advantage of selling goods online is that smaller markets can be served
without the seller needing to invest in heavy inventory costs. Recordings of classical
music, for example, are increasingly hard to fnd at the larger music chains, where only
a handful of recordings sell well enough to make the inventory costs and use of shelf
space worthwhile, but the afcionado can now locate nearly any classical CD in print
on the Internet. In addition, forward-thinking artists without national
...
without the seller needing to invest in heavy inventory costs. Recordings of classical
music, for example, are increasingly hard to fnd at the larger music chains, where only
a handful of recordings sell well enough to make the inventory costs and use of shelf
space worthwhile, but the afcionado can now locate nearly any classical CD in print
on the Internet. In addition, forward-thinking artists without national
...
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