Took more than the optimum time to solve this, but got it correct. Here is my thought process -
Conclusion : The marketing group concluded that increasedproduct recognition had a positive effect on the toothpaste's sales.
Now how did they come to that conclusion?
They changed the packaging and got a new logo ---> this led to sales increases.
Hence, they are assuming that "bright packing and distinctive logo" increases the "product recognition", which leads to more sales.
Which
...
Conclusion : The marketing group concluded that increasedproduct recognition had a positive effect on the toothpaste's sales.
Now how did they come to that conclusion?
They changed the packaging and got a new logo ---> this led to sales increases.
Hence, they are assuming that "bright packing and distinctive logo" increases the "product recognition", which leads to more sales.
Which
...
