Critical Reasoning (CR) | A restaurant that comes up with an innovative dish can normally increa

A restaurant that comes up with an innovative dish can normally increase its profits by capitalizing on the novelty of the dish. Since recipes can be easily replicated, the restaurant with a new dish advertises it aggressively to attract customers while the novelty factor can still be used as a selling point. But aggressive advertising generates a fear of losing customers in the competitors and gives them a strong incentive to quickly replicate the new dish. Therefore, the strategy to maximize
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